Global Marketing Intern Wella Retail Color
GE, CH
Global Marketing Intern (m,f,d) Wella Retail
THE ROLE
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Support the Global Retail Hair team in bringing brand innovations to life across key markets, including product development, campaign creation, and global activation
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Work in a highly dynamic, international environment, collaborating with cross-functional teams (Marketing, Design, Insights, R&D, Supply, etc.), and contribute to global innovation projects across core brands.
Key Responsibilities
Brand and Product Support
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Support the development of new product concepts and marketing materials
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Prepare presentations (e.g., innovation updates, market decks, internal reviews)
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Coordinate inputs from cross-functional teams to ensure project alignment and timely delivery
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Contribute to the development of toolkits and assets for global campaigns
Content & Activation (mainly VM & e-Commerce)
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Support the creation and organization of marketing assets (visuals, copy, presentations)
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Track content development timelines and consolidate market feedback
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Monitor off-pack usage rights across markets
Additional Support
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Help track and organize brand materials and documentation
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Support basic administrative and coordination tasks when needed
Key Projects
Own specific workstreams within key global innovation projects, including new FY28 New Shades Collection, and Soft Color Restage.
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Coordinate cross-functional inputs (marketing, design, supply)
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Support preparation of market presentations (e.g., FFU)
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Contribute to commercial storytelling and claim development
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Contribute to the development of the global activation toolkit
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Support delivery of VM and e-commerce assets, leveraging AI
Base Business & Analysis
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Own competitor tracking and analysis for the no-ammonia segment
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Identify key market trends, risks, and opportunities
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Track off-pack usage rights across Color and Styling
What You Will Learn
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End-to-end innovation process: from concept to market launch
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How global brands are built and activated across markets
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Cross-functional collaboration in a complex global organization
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Exposure to product development, packaging, and campaign creation
Qualifications
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Currently studying Marketing, Business, or a related field
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Strong interest in beauty, branding, and consumer marketing
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Good organizational skills, proactive mindset and willingness to learn
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Able to managed multiple tasks at the same time, and reliable in delivering against tight deadlines
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Comfortable working in a team and in a fast-paced environment
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Fluent in English