Global Marketing Intern Wella Retail Color

Function:  Marketing
Location: 

GE, CH

Work Arrangement:  Hybrid

Global Marketing Intern (m,f,d) Wella Retail 

THE ROLE 

  • Support the Global Retail Hair team in bringing brand innovations to life across key markets, including product development, campaign creation, and global activation 

  • Work in a highly dynamic, international environment, collaborating with cross-functional teams (Marketing, Design, Insights, R&D, Supply, etc.), and contribute to global innovation projects across core brands. 

Key Responsibilities 

Brand and Product Support 

  • Support the development of new product concepts and marketing materials 

  • Prepare presentations (e.g., innovation updates, market decks, internal reviews) 

  • Coordinate inputs from cross-functional teams to ensure project alignment and timely delivery 

  • Contribute to the development of toolkits and assets for global campaigns 

Content & Activation (mainly VM & e-Commerce) 

  • Support the creation and organization of marketing assets (visuals, copy, presentations)  

  • Track content development timelines and consolidate market feedback 

  • Monitor off-pack usage rights across markets 

Additional Support 

  • Help track and organize brand materials and documentation 

  • Support basic administrative and coordination tasks when needed 

Key Projects  

Own specific workstreams within key global innovation projects, including new FY28 New Shades Collection, and Soft Color Restage. 

  • Coordinate cross-functional inputs (marketing, design, supply) 

  • Support preparation of market presentations (e.g., FFU) 

  • Contribute to commercial storytelling and claim development 

  • Contribute to the development of the global activation toolkit 

  • Support delivery of VM and e-commerce assets, leveraging AI 

Base Business & Analysis 

  • Own competitor tracking and analysis for the no-ammonia segment 

  • Identify key market trends, risks, and opportunities 

  • Track off-pack usage rights across Color and Styling 

What You Will Learn 

  • End-to-end innovation process: from concept to market launch 

  • How global brands are built and activated across markets 

  • Cross-functional collaboration in a complex global organization 

  • Exposure to product development, packaging, and campaign creation 

Qualifications 

  • Currently studying Marketing, Business, or a related field 

  • Strong interest in beauty, branding, and consumer marketing 

  • Good organizational skills, proactive mindset and willingness to learn 

  • Able to managed multiple tasks at the same time, and reliable in delivering against tight deadlines 

  • Comfortable working in a team and in a fast-paced environment 

  • Fluent in English