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Coordinator, Content Merchandising

Function:  Marketing
Location: 

Mexico City, MEX, MX

Work Arrangement:  Hybrid

Together, WE enable individuals to look, feel, and be their true selves.  

Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.  

 

For additional information about the Wella Company please visit www.wellacompany.com.   

 

THE ROLE  

We are actively looking for our future eCommerce Merchandising Coordinator, reporting to the Associate Manager, Merchandising Sales. 

The eCommerce Merchandising Coordinator is responsible for helping execute best-in-class brand store and PDP experiences to elevate the customer journey on Amazon for brands under the WELLA Company.   

 

KEY RESPONSIBILITIES   

 

  • Implements ongoing improvements in digital merchandise presentation and performance. 

  • Maintains product listings and ensure content accuracy based off reporting data.  

  • Uploads newest content (images, videos, creative) and stays aware of any updates with cross-functional brand support. 

  • Increases SEO value of PDPs (titles, descriptions, attributes) via keyword enhancements and brand insights. 

  • Conducts ongoing audits for content readiness to assess areas of opportunity. 

  • Utilizes performance metrics to optimize product listings based off category insights and best practices.  

  • Liaises between Amazon Vendor Specialists and Wella Account Managers to execute recommendations for improving fundamentals of best-in-class product execution and customer experience.  

  • Reviews competitor landscape to ensure industry alignment with categorization, promotions, seasonal trends, and content excellence.  

  • Focuses and brings awareness to new opportunities for A/B testing, beta launches, and/or new wireframe Amazon releases.  

  • Works with Amazon team to analyse and utilize data to understand performance of creative treatments.  

 

QUALIFICATIONS  

 

  • College degree or equivalent years of school plus relevant work experience 

  • Previous experience with large e-retailer in merchandising or account-facing role 

  • Digital optimization (e.g. SEO, PDP, brand store, product optimization) experience within DTC or BTC.   

  • 1-2 years of e-commerce/digital merchandising experience 

  • Microsoft office suite with Intermediate Excel skills (e.g. VLOOKUP, Pivot tables) 

  • System savvy; Adobe Photoshop basics is a plus 

  • Ability to problem solve and recommend solutions; Escalates barriers proactively 

  • Applies a continuous improvement mindset to enhance processes/reporting 

  • Keen attention to details while managing multiple work streams; Applies a data driven approach to make best business recommendations  

  • Delivers flawless execution; Meets deadlines  

  • Strong verbal and written communicator that spans all levels and locations; Strong collaborator that thinks end user or customer first 

 

 

 

Apply now »