Senior Director, Commercial Digital Acceleration

Function: Digital

Location:

New York, NY, US

Work Arrangement: Hybrid

Senior Director Technology, Commercial Digital Acceleration

Location: NYC-hybrid (3 days per week in-office)

About Wella:

Together, WE enable individuals to look, feel, and be their true selves.

Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.

For additional information about the Wella Company please visit www.wellacompany.com.

About the Role:

We’re looking for a bold digital leader to help redefine how commercial and marketing growth is powered across our global Consumer and Professional businesses. Reporting to the CDIO and partnering closely with executive leadership, this role sits at the center of our digital transformation—turning ambition into execution and platforms into performance.

This is a rare opportunity to build, scale, and lead modern digital capabilities that directly influence revenue, customer experience, and long‑term growth.

What You’ll Do

Lead digital growth across acquisition, conversion, retention, and lifetime value
Build and scale high‑impact, cross‑functional squads across media, CRM & loyalty, eCommerce, content, and innovation
Acceleration of enterprise platforms across Data & AI, MarTech, Commerce, and Content
Embed a test‑and‑learn mindset, using experimentation and analytics to continuously unlock performance
Partner with regional teams to deliver global coherence with strong local activation
Translate complexity into clarity—connecting digital initiatives to measurable commercial impact for senior leadership

Who You Are

A seasoned digital, growth, or eCommerce leader with 12+ years of experience in global, omnichannel environments
Proven at turning digital platforms, data, and experimentation into real revenue growth
A builder who thrives in cross‑functional, product‑centric, and agile ways of working
Fluent across DTC, eRetail, retail, and B2B business models
Strategic, data‑driven, and influential—comfortable navigating complexity and driving change
Energized by transformation and inspired by building what’s next

Why This Role You’ll shape how digital growth happens at scale—designing the operating model, activating platforms, and delivering tangible results that matter. High visibility, real ownership, and the chance to leave a lasting mark on how we grow.

#LI-DB1

We disclose the compensation range for positions in compliance with local law. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, skills and in comparison to internal incumbents currently in similar roles. Pay Range: $235,000-250,000 salary per year. The range listed is just one component of Wella Company's total rewards package for employees. Other rewards may include annual bonus plan or variable pay, depending on the role. In addition, Wella Company provides a rich variety of benefits to employees, including health insurance, life and disability insurance, 401(k) retirement plan, paid holidays and paid time off (PTO).

NOTICES

All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.

If you need assistance and/or a reasonable accommodation due to a disability during the application process, please email NA.Recruiting@wella.com. This email account will not respond to inquiries regarding the status of a candidate’s application.

[For CA located postings ONLY]: Qualified Applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Information regarding your rights: Know Your Rights and Pay Transparency Nondiscrimination Provision.