Senior / Key Account Manager

ABOUT THE ROLE

We are looking for a Senior / Key Account Manager to lead and expand our consumer portfolio in Poland. This role carries full commercial ownership — working closely with our distribution partner to drive Joint Business Plans (JBP), lead retailer engagements, and ensure flawless in-market execution. It’s a highly strategic and cross-functional position, ideal for someone who thrives in a fast-paced, performance-driven environment and is passionate about beauty and commercial excellence.

WHAT YOU WILL DO

• Drive and deliver market share gain and annual Sell-Thru (STT), Gross Sales (GS), and Net Revenue (NR) targets across assigned distributor partners and key retailers
• Lead the development and alignment of Joint Business Plans (JBP) with distributor, by brand, channel, and key account — prioritizing market share and numeric distribution growth
• Build and maintain strong strategic relationships and regular engagement with top retailers to align on commercial plans, maximize sell-thru, and secure best-in-class in-store visibility
• Design and implement a clear channel-specific activity calendar, including promo depth, frequency, and secondary displays
• Ensure consistent execution of Wella’s 5P strategy (Product, Price, Place, Promotion, People) across all touchpoints and channels
• Drive successful innovation landing by ensuring launch readiness, education, and best-in-class activation in-market
• Manage and optimize trade investment budgets with a rigorous ROI mindset, reallocating funds based on performance and strategic priorities
• Track and report competitor activity and market shifts monthly, with actionable insights for internal teams and distributor partners
• Lead negotiations on pricing structure improvements, leveraging distributor synergies and expanding portfolio opportunities
• Analyze sell-in/sell-out data, distributor sales performance, and market trends to proactively identify risks and unlock growth opportunities
• Collaborate cross-functionally with marketing, education, finance, and supply chain teams to translate strategic priorities into execution plans
• Influence multifunctional teams to stay focused on the biggest commercial drivers and strategic growth enablers
• Serve distributor partners with excellence by ensuring commercial readiness and maintaining high service levels across product supply and availability
• Conduct regular market visits (~30% travel) to audit execution, gather field insights, and build relationships with all stakeholders.
• Build partnerships mindset with distributors.

WHAT WE WANT YOU TO BRING ALONG

• Fluency in English is a must due to daily cooperation in an international environment.
• Bachelor’s degree in Business Administration, Marketing, Economics, or a related field.
• 5–7 years of progressive commercial experience in FMCG, beauty, or personal care sectors.
• Proven success in managing key accounts and distributor partnerships.
• Experience working with drugstores, modern trade, traditional trade, and wholesale distributors.
• Demonstrated ability to build and execute Joint Business Plans (JBP) with measurable value and volume KPIs.
• Strong commercial acumen with knowledge of local market dynamics.
• Good understanding of P&L management, forecasting, pricing strategy, and ROI-based trade investment decisions.
• Ability to identify and unlock white space opportunities.
• Willingness and flexibility to travel across the region (~30%) for market visits and partner engagement.
• Excellent negotiation and relationship management skills with both distributors and top retailers.
• Strong interpersonal and cross-cultural communication skills.
• Proven ability to influence internal stakeholders and drive alignment on strategic commercial priorities.
• Hands-on approach to market execution with strong follow-up on visibility, planograms, and in-store activation.
• Excellent Excel and PowerPoint skills; familiarity with Nielsen, and Euromonitor is a plus.
• Strong analytical mindset; able to translate data into strategic commercial decisions.
• Proficiency in an Eastern European language (e.g., Polish, Romanian, Hungarian, Czech) is a strong plus.
• Entrepreneurial, agile, and resourceful mindset with high ownership and accountability.
• Adaptable to diverse markets, culturally aware, and resilient under pressure.

WHAT WE OFFER

At the heart of our company is a commitment to nurturing growth, health, and happiness. That’s why we offer:

• A flexible hybrid work model with the bonus of shorter Fridays all year long.
• A birthday gift of a day off—spend it with those who matter most!
• The freedom to work remotely from EU for up to 30 days annually.
• A day off for every full year with us (up to five extra days) to celebrate your dedication.
• Quarterly and annual recognition program that comes with financial rewards.
• Comprehensive Luxmed medical coverage.
• Life insurance to keep you and your loved ones protected.
• A lunch card to fuel your productivity.
• A Multisport card to keep you active and healthy.
• Support for your commute (public transport).
• Exciting product gifts four times a year and opportunities to sample new products.
• Funding for team bonding and integration activities.
• Bonuses for life’s special moments (like marriage or the birth of a child) and for long-term service.

WHO WE ARE

Together, WE enable individuals to look, feel, and be their true selves.

Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.

For additional information about the Wella Company, please visit www.wellacompany.com and https://www.wellacompany.com/about-us.

EEO OPPORTUNITIES

We offer equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Wella Company with federal and state disability laws makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact us at: https://www.wellacompany.com/consumer-affairs

We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results.

English - Please click on this link to review the Notification of Equal Opportunity Rights poster

Español - Por favor, haga un clic en el enlace para revisar el poster de la Ley de los Derechos de Igualdad de Empleo